live events & webinars

Unlock the power of email marketing for your business

Join our free online webinars and experience expert-led, actionable insights that are easy to implement and will help you level up your email marketing.

Watch our past webinars
Automations
4.12.2024 11:00 AM

Email automation: Maximize your results without extra resources (French)

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4.12.2024 11:00 AM

Do you have limited time and capacity? With email marketing automation, you can boost your results without needing additional resources. Join our beginner-friendly training and learn how to use automation to better reach your clients, users, or members while optimizing your time and efforts. Discover how automation can become your tireless partner in ensuring follow-up and engagement with your audience!

Presented by Cakemail
Isabel Lapointe

Isabel Lapointe

Cakemail

Selma Aboudou

Selma Aboudou

Cakemail

TOPICS & details
  • What is email automation
  • Key vocabulary
  • Save time and build relationships
  • Optimize engagement, retention, and conversion
  • Examples
  • Creating your first automation

45 minutes + Questions
French
Automations
4.12.2024 1:00 PM

Email automation: Maximize your results without extra resources (English)

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4.12.2024 1:00 PM

Do you have limited time and capacity? With email marketing automation, you can boost your results without needing additional resources. Join our beginner-friendly training and learn how to use automation to better reach your clients, users, or members while optimizing your time and efforts. Discover how automation can become your tireless partner in ensuring follow-up and engagement with your audience!

Presented by Cakemail
Selma Aboudou

Selma Aboudou

Cakemail

Isabel Lapointe

Isabel Lapointe

Cakemail

TOPICS & details
  • What is email automation
  • Key vocabulary
  • Save time and build relationships
  • Optimize engagement, retention, and conversion
  • Examples
  • Creating your first automation
45 minutes + Questions
English
Campaign Management
15.1.2025 11:00 AM

Send your first email campaign (French)

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15.1.2025 11:00 AM

Are you starting with email marketing? We will help you! Choose a good subject, use the pre-header, adhere to best practices, and create your first campaign!

Presented by Cakemail
Isabel Lapointe

Isabel Lapointe

Cakemail

Selma Aboudou

Selma Aboudou

Cakemail

TOPICS & details
  • Engagement
  • Managing contacts
  • Creating campaigns
45 minutes + Questions
French
Campaign Management
22.1.2025 1:00 PM

Send your first email campaign (English)

Loading date and time...

22.1.2025 1:00 PM

Are you starting with email marketing? We will help you! Choose a good subject, use the pre-header, adhere to best practices, and create your first campaign!

Presented by Cakemail
Isabel Lapointe

Isabel Lapointe

Cakemail

Selma Aboudou

Selma Aboudou

Cakemail

TOPICS & details
  • Engagement
  • Managing contacts
  • Creating campaigns
45 minutes + Questions
English
Contact Management
29.1.2025 11:00 AM

Manage your contact list (French)

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29.1.2025 11:00 AM

Your contact list is your most valuable asset. Discover the rules surrounding the management of this list, best practices, and most importantly, how to make it grow!

Presented by Cakemail
Isabel Lapointe

Isabel Lapointe

Cakemail

Selma Aboudou

Selma Aboudou

Cakemail

TOPICS & details
  • Permission types and laws
  • Segment, target and personalize
  • Growing lists
45 minutes + Questions
French
Contact Management
5.2.2025 1:00 PM

Manage your contact list (English)

Loading date and time...

5.2.2025 1:00 PM

Your contact list is your most valuable asset. Discover the rules surrounding the management of this list, best practices, and most importantly, how to make it grow!

Presented by Cakemail
Isabel Lapointe

Isabel Lapointe

Cakemail

Selma Aboudou

Selma Aboudou

Cakemail

TOPICS & details
  • Permission types and laws
  • Segment, target and personalize
  • Growing lists
45 minutes + Questions
English
Content Management
12.2.2025 11:00 AM

Master email design and content basics (French)

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12.2.2025 11:00 AM

Discover how to easily create an email that will display a professional design and optimize content features.

Presented by Cakemail
Isabel Lapointe

Isabel Lapointe

Cakemail

Selma Aboudou

Selma Aboudou

Cakemail

TOPICS & details
  • Email types and content
  • Best practices for subject lines
  • Optimizing preheaders
  • Branding
  • Mobile and Dark mode
  • Emojis, videos and images
45 minutes + Questions
French
Content Management
19.2.2025 1:00 PM

Master email design and content basics (English)

Loading date and time...

19.2.2025 1:00 PM

Discover how to easily create an email that will display a professional design and optimize content features.

Presented by Cakemail
Isabel Lapointe

Isabel Lapointe

Cakemail

Selma Aboudou

Selma Aboudou

Cakemail

TOPICS & details
  • Email types and content
  • Best practices for subject lines
  • Optimizing preheaders
  • Branding
  • Mobile and Dark mode
  • Emojis, videos and images
45 minutes + Questions
English
Campaign Management
26.2.2025 11:00 AM

Understand Email Marketing Analytics for Maximum Impact (French)

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26.2.2025 11:00 AM

What constitutes a good click-through rate? How are email opens calculated, and are they still reliable? What’s considered a risky level of spam complaints, and how do hard and soft bounces differ in their impact? In this webinar, we’ll explore all these key metrics and help you understand how to use your data to optimize your future email campaigns.

Presented by Cakemail
Isabel Lapointe

Isabel Lapointe

Cakemail

Selma Aboudou

Selma Aboudou

Cakemail

TOPICS & details
  • Vocabulary
  • Good and bad results: what are your targets
  • What data is available and how to access it
  • How to use your data to improve your next campaign
45 minutes + Questions
French
Campaign Management
5.3.2025 1:00 PM

Understand Email Marketing Analytics for Maximum Impact (English)

Loading date and time...

5.3.2025 1:00 PM

What constitutes a good click-through rate? How are email opens calculated, and are they still reliable? What’s considered a risky level of spam complaints, and how do hard and soft bounces differ in their impact? In this webinar, we’ll explore all these key metrics and help you understand how to use your data to optimize your future email campaigns.

Presented by Cakemail
Selma Aboudou

Selma Aboudou

Cakemail

Isabel Lapointe

Isabel Lapointe

Cakemail

TOPICS & details
  • Vocabulary
  • Good and bad results: what are your targets
  • What data is available and how to access it
  • How to use your data to improve your next campaign

45 minutes + Questions
English