Email automation: Maximize your results without extra resources (French)
Wednesday, December 4, 2024 at 11:00 AM ET
Do you have limited time and capacity? With email marketing automation, you can boost your results without needing additional resources. Join our beginner-friendly training and learn how to use automation to better reach your clients, users, or members while optimizing your time and efforts. Discover how automation can become your tireless partner in ensuring follow-up and engagement with your audience!
- What is email automation
- Key vocabulary
- Save time and build relationships
- Optimize engagement, retention, and conversion
- Examples
- Creating your first automation
Email automation: Maximize your results without extra resources (English)
Wednesday, December 4, 2024 at 1:00 PM ET
Do you have limited time and capacity? With email marketing automation, you can boost your results without needing additional resources. Join our beginner-friendly training and learn how to use automation to better reach your clients, users, or members while optimizing your time and efforts. Discover how automation can become your tireless partner in ensuring follow-up and engagement with your audience!
- What is email automation
- Key vocabulary
- Save time and build relationships
- Optimize engagement, retention, and conversion
- Examples
- Creating your first automation
Send your first email campaign (French)
Wednesday, January 15, 2025 at 11:00 AM ET
Are you starting with email marketing? We will help you! Choose a good subject, use the pre-header, adhere to best practices, and create your first campaign!
- Engagement
- Managing contacts
- Creating campaigns
Send your first email campaign (English)
Wednesday, January 22, 2025 at 1:00 PM ET
Are you starting with email marketing? We will help you! Choose a good subject, use the pre-header, adhere to best practices, and create your first campaign!
- Engagement
- Managing contacts
- Creating campaigns
Manage your contact list (French)
Wednesday, January 29, 2025 at 11:00 AM ET
Your contact list is your most valuable asset. Discover the rules surrounding the management of this list, best practices, and most importantly, how to make it grow!
- Permission types and laws
- Segment, target and personalize
- Growing lists
Manage your contact list (English)
Wednesday, February 5, 2025 at 1:00 PM ET
Your contact list is your most valuable asset. Discover the rules surrounding the management of this list, best practices, and most importantly, how to make it grow!
- Permission types and laws
- Segment, target and personalize
- Growing lists
Master email design and content basics (French)
Wednesday, February 12, 2025 at 11:00 AM ET
Discover how to easily create an email that will display a professional design and optimize content features.
- Email types and content
- Best practices for subject lines
- Optimizing preheaders
- Branding
- Mobile and Dark mode
- Emojis, videos and images
Master email design and content basics (English)
Wednesday, February 19, 2025 at 1:00 PM ET
Discover how to easily create an email that will display a professional design and optimize content features.
- Email types and content
- Best practices for subject lines
- Optimizing preheaders
- Branding
- Mobile and Dark mode
- Emojis, videos and images
Understand Email Marketing Analytics for Maximum Impact (French)
Wednesday, February 26, 2025 at 11:00 AM ET
What constitutes a good click-through rate? How are email opens calculated, and are they still reliable? What’s considered a risky level of spam complaints, and how do hard and soft bounces differ in their impact? In this webinar, we’ll explore all these key metrics and help you understand how to use your data to optimize your future email campaigns.
- Vocabulary
- Good and bad results: what are your targets
- What data is available and how to access it
- How to use your data to improve your next campaign
Understand Email Marketing Analytics for Maximum Impact (English)
Wednesday, March 5, 2025 at 1:00 PM ET
What constitutes a good click-through rate? How are email opens calculated, and are they still reliable? What’s considered a risky level of spam complaints, and how do hard and soft bounces differ in their impact? In this webinar, we’ll explore all these key metrics and help you understand how to use your data to optimize your future email campaigns.
- Vocabulary
- Good and bad results: what are your targets
- What data is available and how to access it
- How to use your data to improve your next campaign